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KS2
Quadrant Sites
We
have recently begun the process of including
all our clients in our newly formed quadrant
sites. These sites allow prospects to
search for business by Calgary community.
If
you are already an advertiser on YellowPages.ca,
you will be included if you are not already.
For
realtors, we are also offering exclusivity
in your community.
CalgarySW.ca
CalgarySE.ca
CalgaryNE.ca
CalgaryNW.ca
If
you want traffic information for the above
sites please contact our traffic specialist,
Darby Sieben at 403 228 1800.
We
are in the process of launching some more
exciting web sites for our clients. Coming
soon A Maid for a Day, Quantum Healing,
NorDesign, Today's Dentistry, Calgary
Dragon Boat Racing and more.
Recently
launched:
Sister
Sister
LivingScape
Homes and Renovations
J
Vair Anderson
Take
a look at our current portfolio
of web site projects.
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Announcements
from our clients
Wanda
Murch of The Murch Group presents
“Managing
by the Numbers” Workshop -
November 26, 2004
This
workshop is designed to reduce stress
for non-financial managers and to
increase the profits of an organization
by keeping everyone focused on the
bottom-line.
Financial
statements are the score card of
a business. If you can’t read
the score how do you know if you
are winning?
For
details or to book, call Wanda Murch
at 403-225-5921. |
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Read
Past Newsletters
See
the KS2 Video
In
Today's Issue:
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Case
Study shows value - over 2000% ROI
A
leading transportation company approached
the Yellow Pages Group to come up
with a solution that would bring
targeted, paying customers to its
website. The result: A 20% click
through rate and a return on investment
of over 2000%.
Read
the Full story here.
From
essential interactive: a marketer’s
guide to online advertising (Interactive
Advertising Bureau of Canada, November
2004; page 21)
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Could
Domain Hijackings become easier?
Domain
Hijacking refers to an unauthorized
person making modifications to your
WHOIS domain registration information.
Domain registrars are warning customers
that their domain names could become
easier to hijack as a change in
domain transfer rules takes effect.
Under new rules set by the Internet
Corporation for Assigned Names and
Numbers (ICANN), domain transfer
requests will be automatically approved
in five days unless they are explicitly
denied by the current registrar.
Read
the Story here.
Important
information for KS2 clients, here.
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SEARCH
ENGINE PUBLICITY –THE FREE
RIDE IS OVER
By
Neil Street, Co-Founder, Small Business
Online, Westport, CT
Whether
it is Yahoo, Google, MSN, Ask Jeeves,
or one of the literally thousands
of smaller search engines and directories,
website owners have known that by
“optimizing” their site
for search engines, they could hope
to rise to the top ranks of a leading
search engine when an applicable
keyword or phrase was entered in
the search engine by a user. 2004
is turning out to be the year when
the free ride is looking like an
endangered species.
Read
full article here.
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Creative
Ways to Grow Your Business
KS2
is always working hard to find cost-effective
ways to market that turn into real
ROI for our clients.
Today’s
Tip: 3-Sure Fire Ways To
Measure Your Success
Many
of our clients tell us that their
number one concern when advertising
is whether they will receive a positive
return on investment. Here are 3
simple ways to track the effectiveness
of your YellowPages.ca advertising.
Read
the 3 ways to measure your results
here.
To
discuss options, please call Sean
Ballard at 403.228.1800. |
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Current
Contests
Looking
to win some free stuff? We regularly
run contests on CalgaryPlus.ca
for our clients. It gives users
a chance to win something for free
and more importantly it gives our
clients the opportunity to reach
thousands of people every month
for nothing more than the cost of
the prize.
Here
are our current contests:
Shopping
Spree Contest (win
a free shopping spree)
E-Meals
Contest (win a Christmas
Party for 10)
Pampered
Pets Contest (win
a gift basket for your pet)
e-Coupons
Want
to run your own contest?
Call
Sean Ballard at KS2 Solutions Inc,
403 228 1800 to discuss running
your own contest on CalgaryPlus.ca. |
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